Produced in England, MOM reinterprets the symbols of British tradition with a touch of modernity. The name is wordplay of sort with a nod to British humor. MOM, “The Queen of Gins”, was born with the aim of breaking stereotypes. Soft but with character, aristocratic but plebeian, elegant and rebellious. Its design, black and magenta, reveals the same duality as the British character: tradition and avantgarde. A Premium gin made with red fruits and exotic botanicals used to achieve its soft character and elegant English spirit. MOM exudes a feminine, sophisticated and contemporary universe, with a transgressor touch. God Save the Gin!